Our Story

September 2009, Ümit Rüstem Zorlu and Ilyas Erişmiş started their story on their balcony. After over a year of doing their business from their tiny balcony, they rented their first 860 Square Feet warehouse. Meanwhile they kept producing gifts that made their thousands of customers feel special. Every day we ship to over 40 countries worldwide. Today, we have a 55,000 Square Feet office with 70 employees and aim to keep making our customers and their loved ones feeling special. After various successful years of business, in 2022 we opted for an expansion to the United States of America. We believe that this will be our gateway into making sure everyone in the world and their loved ones feel special.

Our goal is to provide the highest quality products and services for everyone that wants to make their loved ones feel special, show their worth, and celebrate their important days. We support our customers before and after their purchase and guarantee complete satisfaction.

We feel honored to have the highest Google Customer Review rating amongst all other Turkish brands and to have the lowest number of complaints. In 2019, we received an ECHO Awards for being the brand that “Give Their Customers the Best E-Business Experience”.


Our Vision as Udelf


Quality

“If this product was a gift to you, would it make you feel special?” That is the question we always ask ourselves. If the answer is no, it does not meet our quality standards. For over 10 years we have successfully made millions of loved ones feel special, without sacrificing quality, ever.

Trust

We never give promises we cannot keep, offer our products in the most transparent and fair way possible, and share incoming reviews. Without trust, we cannot achieve our goal to make everyone, and their loved ones feel special.

Speed

Most of our products are handmade in our own production facility. Thanks to this, we can ship over 95% of all our orders the same day. Our operations continue until 2 AM to make sure our standard and personalized products are shipped as fast as possible.

Value

Our value proposition: make every entity we get in touch with feel special. This not only includes our customers, but our employees, shipping partners, suppliers, business partners, and catering firms too. Every entity inside and outside this business should feel special.


We hope to grow the amount of thankful and wholesome moments you and your loved ones have and cannot wait to be a part of those beautiful moments.